ABOUT US


🏌️ About Shaw Golf Clothing

Founded in 2020 by Harry Shaw, AKA "The Tattooed Golf Coach," and his brother Lewy, Shaw Golf is on a mission: to revolutionise golf culture with bold, high-performing clothing that stands out on and off the course 

Born from a passion for golf—and a desire to challenge the status quo—Shaw Golf offers stylish, comfortable gear with uncompromising attention to detail, loved by everyone from casual players to touring pros.


🎯 Meet Harry Shaw – The Tattooed Golf Coach

Harry is a professional golfer who wears his personality on his skin—literally. Covered in tattoos from shoulder to toe, he faced criticism early on for his non-conformist style. After a break from the game, the pandemic gave him the clarity to return on his own terms. He set up a dynamic coaching studio at Parley Golf Centre (complete with on-tap beer, live sport and music!), and with Lewy's support, launched Shaw Golf Clothing 


Harry is committed to making golf inclusive—whatever your background or income.


🌱 Charitable Mission

Shaw Golf is built on giving back. We offer limited-edition charity lines in two key ranges:

  • “FU Cancer” Collection – 10% of sales go to Macmillan Cancer Support via local fundraising efforts 

  • “Mind Blue” Range – 10% of sales donated to Dorset Mind, supporting mental health advocacy and support services.

Each garment is crafted to look great and make a real impact—zero waste, maximum meaning.


⛳ Beyond Clothing

Golf Coaching & Travel

  • In-person and online lessons from Harry and Lewy take place at South Coast Golf Hub in Bournemouth, delivering tailored support for all levels 

  • We also partner with GolfingDays for bespoke travel experiences, society days, and corporate event packages,

Custom Fitting & Equipment
Through our centre, South Coast Golf Hub, we offer expert fitting using advanced launch monitor tech—complete with pricing support.

Football Kit Business
Our entrepreneurial spirit extends beyond golf: we’re behind South Coast Kits, supplying custom football kits—bringing quality and passion to team sports too.


📸 As Seen on Tour

Shaw Golf gear has already graced the biggest stages. Our winter jackets earned praise from Golf Monthly, and Harry himself was profiled by the BBC. Most notably, we were proudly represented at the 2023 Open Championship (The Open) and on the DP Tour, where Brandon Robinson‑Thompson and other high-level players chose to wear Shaw—even turning down big-brand deals to do so


💬 What Our Community Says

“Comfortable, unusual and stylish, what’s not to love.”
“The shirt is awesome, the message is even better.”
“Some of the best feeling and comfortable clothes I have ever owned.” 


Why Choose Shaw Golf?

  • Bold designs, pro-level performance – fabrics with 4‑way stretch, moisture wicking and UV protection .

  • Limited-edition, made-to-order – zero waste ethos, exclusivity and style combined 

  • Championing change – Profits supporting cancer and mental health causes.

  • Inclusive golf ethos – led by Harry’s personal journey and belief that golf is for everyone, regardless of background.


👥 Join the Fairway Rebels

At Shaw Golf Clothing, we’re more than a brand—we’re a movement: bold, inclusive, and purpose-driven. Whether you're hitting the links, enjoying coaching, or supporting noble causes, you’re part of Fairway Rebellion.

Stand out. Feel great. Swing with purpose.


Contact us to book lessons, travel & events, explore equipment fitting, or check out our latest apparel.